20 1 / 2011
2011 social media predictions « Brendan Cooper – your friendly social media-savvy freelance copywriter and social media consultant. Or: words make ideas make money.
Some interesting social media predictions from Brendan Cooper, social media freelancer and consultant. Things that I agree with:
“confidence will go down” for social media platforms that continue not having clear monitisation strategy;
“people who make money off social media right now are the ones who get paid to assess its value”;
“Social media curves will continue to go up, but results will continue to disappoint”;
“Social media will only provably work for big companies”;
Very interesting to hear all that from an insider of the industry.
